Annual Report & Accounts 2006

Operating and Financial Review

Objectives

British Land's primary objective is to produce superior, sustained and secure long-term shareholder returns from management of our chosen real estate activities and their financing.

The bedrock of our strategy is:
  • to focus on areas of competitive advantage
  • a bias to high-quality assets, with long lease profiles and favourable demand and supply characteristics, complemented by an efficient capital structure
  • a focus on meeting customer needs pro-actively, as the best route to occupancy and rental growth
  • a distinctive ability to add value through purchases, disposals, partnerships and Fund Management
  • excellent integrated risk management skills – blending leasing, development, asset and liability risk into a single attractive and secure growth proposition for shareholders
  • superior long-term income/cash flow growth
  • a confident, entrepreneurial and, where justified, contrarian culture.
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